Recently, Mercedes unveiled a new generation of its S-Class, however it doesn’t plan to follow up with newer generation models or the S-Class Coupe and S-Class Cabriolet.
On Thursday, Mercedes Benz stated that 2021 is the final year of the two-door S-Class variants. Based on the recent event it can be concluded that the move was to be expected and more cuts are likely to happen as well. Back in June, the U.S. Chief of the company stated that they are aiming to axe out at least seven models to ensure cost-cutting measures for the company.
Although some may question the decision to axe out the two door S-Class variants the decision does make sense from a business point of view.
Taking into consideration some basic facts from the market it can be stated that both the cars are in a niche segment and the demand, over the past few years, has dropped. Based on the information available, customers that once bought or were considering buying the two door variants have shifted their decisions in favor of sedans and SUVs in the past and are currently doing so as well.
As per these market trends, the E-Class two door models might be headed for the exit in the near future as well.
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